Adrian Gostick and Scott Christopher appear on Today Show
Posted on 21. Aug, 2008 by Adrian in Press
Adrian Gostick and Scott Christopher appear on the Today Show to talk about levity in the workplace.
The Levity Effect uses serious science to reveal the remarkable power of fun and humor in business: That leaders who are light-hearted earn more on average than their peers; that entertaining workplaces have more loyal employees and customers; and that employees who are considered humorous are vastly more likely to get promoted – especially to senior jobs.
The benefits of The Levity Effect are not conjecture but are built on extensive research and case studies from some of the world’s most successful organizations. New York times bestselling authors Adrian Gostick and Scott Christopher provide powerful examples from Boeing, Nike, KPMG, Yamaha, Enterprise, Zappos and dozens of others, showing how lightening up can drive real business results. The book also outlines the extensive research into the subject – studies that cut against the grain of traditional business thinking – including compelling data from the Great Place to Work Institute’s 1 million-person database, which reveals that “Great” companies consistently earn significantly higher marks for “fun.”
The Levity Effect is for anyone who wants to build an engaging, productive work culture and a more successful career.
Learn more at TheLevityEffect.com
About Adrian Gostick
Adrian Gostick is a global thought leader on workplace strategy and the author of several successful books on employee engagement. The Carrot Principle by Simon & Schuster has been a regular New York Times bestseller, and 24-Carrot Manager has been called a “must read for modern-day managers” by Larry King of CNN. His latest book, The Orange Revolution, was a #1 Wall Street Journal bestseller."
The Carrot Principle
Human performance accelerated? Is this book about the work place or the human race?
With breakthrough research of 200,000 people over ten years from The Jackson Organization, and massive, new global data collected by Towers Perrin, The Carrot Principle demonstrates how constructive praise and meaningful rewards powerfully motivates people from every walk of life and inspires employees to excel, engage, and bring their best to work every day.
The Orange Revolution
Following the enormous popularity of their bestselling The Carrot Principle, Adrian Gostick and Chester Elton return with a groundbreaking guide to building high-performance teams. The powerful research reported inThe Orange Revolution reveals that the true driver of exceptional success for great companies is not a genius CEO. Breakthrough success is driven by a particular breed of breakthrough team that generates its own momentum.
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